Nexium Social
The Holiday Season is a kerfuffle of rich foods and events to over indulge at. This can lead to indigestion and heartburn. Nexium wanted to remind people that there is an easy Holiday solution. A quiz helped participants identify their “Holiday Selves” through 10 short films, while a long-form film brought the characters to musical life with a parody of (There's No Place Like) Home for the Holidays. We won 11 ADDYs for this digital campaign that pokes fun at the way we all tend to overdo it during the holidays and a simple solution, Nexium. Scroll down and discover your Holiday Self.
Project deliverables
Campaing Identity
Campaign guidelines
Campaign advertising
Digital
Website
Broadcast & CTV
TEAM
Agency: Leo Burnett
ECD: Mylene Pollock
CDs: Pippa White & Craig Shparago
Agency Producer: Leo Burnett Green House
Director: Tony Yacenda