Opera Breast Cancer Trial
In the competitive field of oncology, Olema faced the challenge of meeting ambitious enrollment targets for their Phase III clinical trial, OPERA-01. To drive rapid enrollment, Olema needed to position themselves as a leader in the field, A patient recruitment tool infused with compelling messaging effectively engages potential participants, highlighting the benefits and importance of the OPERA-01 clinical trial. Both informative and persuasive, the tool leverages the brand’s established credibility to resonate with the target audience and encourage enrollment.
Project deliverables
Campaign advertising
Digital, OOH
Website
TEAM
Agency: The Pippa White Co.
CDs: Pippa White & Susie Steinberg
Designer: Pippa White
Writer: Susie Steinberg