Emory Healthcare
Emory Healthcare, Georgia’s most comprehensive health system, is considered the go-to place for serious conditions. But people didn’t understand the benefits of choosing academic medicine for all their every day health needs. Since the ”moments campaign“ launch, Emory Healthcare has made huge strides in preference for non-serious conditions and has driven volume in all key service lines and metrics.
Our "Cancer care designed around you. And your life." campaign won 5 Healthcare Advertising Awards, along with two Gold awards for the categories of “Outdoor” and “Total Advertising Campaign”, two Silver awards for the categories of “Integrated Marketing Campaign” and "Television Advertising-Single”, and one Bronze award for the “Online Display Ad" category.
Project deliverables
Campaign guidelines
Campaign advertising
Digital, Print & OOH
Website
Broadcast & CTV
EMORY HEART & VASCULAR CAMPAIGN
EMORY ORTHOPEDIC CAMPAIGN 
Emory Winship Cancer Institute
Our "Cancer care designed around you. And your life." campaign won 5 Healthcare Advertising Awards, along with two Gold awards for the categories of “Outdoor” and “Total Advertising Campaign”, two Silver awards for the categories of “Integrated Marketing Campaign” and "Television Advertising-Single”, and one Bronze award for the “Online Display Ad" category.
TEAM
Agency: SPM
CDs: Pippa White & Susie Stienberg
Designer: Pippa White
Writer: Susie Stienberg